As Creative Manager and lead designer, each calendar year I was challenged with the task of redesigning four distinct, large-scale conferences. Each event went through comprehensive re-branding campaigns, theme creation, and execution of marketing collateral including websites, email campaigns, promotional flyers and mailers, and comprehensive brochures (shown here).
The promotional brochures are full-color, 16-20 page promotional marketing pieces. My involvement as Creative Manager included; conceptualization, design direction & layout, overall execution & quality assurance, and production. Every brochure was distributed through direct mail, as well as in person at various industry-related events across the United States and Internationally.
Software used: Photoshop, InDesign
2018 Multi-Unit Franchising Conference | Las Vegas, NV
(Distribution: 23,000+)
2018 Franchising Consumer Marketing Conference | Atlanta, GA
(Distribution: 9,000+)
Franchise Leadership & Development Conference | Atlanta, GA
(Distribution 12,000+)
2017 Franchising Consumer Marketing Conference | Atlanta, GA
(Distribution: 9,000+)
2017 Multi-Unit Franchising Conference | Las Vegas, NV
(Distribution: 23,000+)
